E-commerce today is one of the biggest and most profitable industries on the internet. With such huge popularity and demand the competition is also as tough as expected. New shopping carts keep popping up on the internet everyday with increasingly diverse features. With such a humongous number of options available it gets confusing for the customer to choose one. Bigcommerce is a shopping cart which stands out from the others in design, number of features as well as security. It is considered to be the best shopping cart online ahead of others like Volusion, Yahoo, Shopify and Plimus. Let us take a look at the features that made Bigcommerce such a big success
BigCommerce is a Very Easy to use:
Bigcommerce doesn’t require the user to be well versed in scripting languages like Html and CSS etc. Since it is a hosted shopping cart, the back end of the store is taken care of by Bigcommerce unlike Yahoo for which the user was required to learn an entirely different language. It also offers Video tutorials to get started for a new user which makes it easy for the user to setup a cart. Its user friendly feature has contributed the most in making it such a huge success.
Bigcommerce is perhaps the only shopping cart to offer the drag and drop option which givesit an edge over close competitors like Volusion. Even though both Bigcommerce and Volusionoffer a variety of templates for designing, the ease with which it can be done in Bigcommerce makes it a more viable option than Volusion.
Abandoned Shopping Cart Report:
Another feature which is unique for Bigcommerce is the abandoned shopping cart report which is not present in carts like Volusion, Hhopify etc. This feature generates a report whenever a customer leaves in the middle of filling their information enabling Bigcommerce to track and offer them a better deal in the future.
SEO and CRM Features:
It is a well-known fact that Search engine optimization is a very important feature for any online shopping cart in order to feature prominently in the search results. Bigcommerce out ranks other carts like Shopify and Volusion with features, like SEO friendly URL’s and 301redirects.
Bigcommerce also has many other features like integrated e-bay and Facebook, free trial accounts and many more. Looking at these features Bigcommerce can be considered to bethe best E-commerce solution in the market today providing customers with exemplary performance.
Main Features of Big Commerce website
Big Commerce is one of the rapidly growing platforms of ecommerce. It helps buddingentrepreneurs by providing an affordable platform for ecommerce that can be managed easily.It also provides a quick return on investment. Let us look at the top 5 features of BigCommerce which makes it very appealing:
- Total Control in Creativity There is no limitation while you are designing in Big Commerce. Even if you are a beginner, it is very easy to change the layout, looks and functionality of your store. You can either drag or drop mode of design or you can use point and click customization tools. The designer can also edit the CSS and HTML to which they have full access by using the FTP or web-based file editor. There is a Live Store Showcase which has many examples of customers using the design tools to customize their design store.
- Selling on Facebook With the help of Social Shop 2 you can offer your fans to browse and buy through different items listed over there. They can also search, checkout and compare products while browsing. The fans can also write their reviews of the products, manage their orders or also redeem their gift items.
- Flexibility in the Display of Product Photo You can any number of photos of your products and display them as a photo gallery in your store. You can also create thumbnail version of your photos. Visitors may also click your photos to enlarge it. You can also give the link to some photos which might be there in the internet so that the visitors can have unmatched access to the products.
- Selling on EBay You can auction or display your products on eBay from the store’s control panel. There is a view of live listings when someone purchases a product or wins an auction. You can also schedule the listings to go live on a future time and date.
- Giving Options while Selling Products You can also sell your products by giving varied options; like computers, apparel, software, stationary items, etc. Fields that can be configured by customers can also be created such as when a name is to be engraved in an iPad.
Why we have to using BigCommerce Website?
BigCommerce is an online store building solution that enables a merchant to manage an online store. The management process includes the managing and advertising of the page and the products. It keeps track of schemes and promotions which are one of the most basic needs of an online store. It helps a merchant to create an online store and provides with features that ensure a smooth running of the store.
BigCommerce Social shop
This feature enables Facebook users to search, checkout, compare products, write reviews, manage orders, redeem gift certificates etc. while staying on their Facebook accounts. This way, the shopper is able to receive frequent updates from the merchant as activity on such social networking sites is high. The content posted by the merchant can also be viewed by theprofiles linked with an individual making a very effective and cheap marketing campaign.·
This feature of BigCommerce allows the merchant to send automated marketing emails. The merchant can define a series of discounts on products and the iContact application would keep sending mails from time to time regarding some special discount coupons or other exciting offers that are linked to one of the previous purchases.·
This provision by BigCommerce allows shopping on the go. One can use apps designed for their Smart Phones or Apple iDevices to view and purchase products. It proves to be a very effective way of shopping for people who cannot easily spare time to use a table mounted PC or a comparatively bulky laptop.·
Banners are a very impressive way to fetch shoppers. Limited time sale banners are a very effective way of drawing crowd to a product. Limited time discount or sale banners can be placed on the top or bottom of a page on the website. They can be used to advertise specialoffers, shipping discounts, coupon codes, special deals etc.·
Flexible return system
BigCommerce claims to have the most flexible automated return system. The returns are customizable. The merchant can completely design the return scheme as per their requirements and the form of return such as total cash return policy or a credit note policy or are placement policy can be implemented on the product depending on how the merchant
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